Banking for the Masses
Ashley worked with GreenDot Bank to help create a cohesive brand across multiple stacks; increase form completion rate & online sales; improve account management tools; and carry out a complete overhaul for GreenDot Bank's mobile presence.
Requirements & user data gathering & documentation, IA, wireframing, rapid prototyping, user testing; product, UI, responsive & graphic design
Ashley worked with the Walmart team to help improve the usability of the Walmart MoneyCard website, as well as increase brand cohesiveness across channels.
IA, developer / style guide creation; UI, graphic, & product design; keeping it real
Balsamiq, Illustrator, Photoshop